Starwood Hotels' Fast-Growing Aloft Brand Unveils New Adaptive Re-Use in Vibrant Downtown Orlando

TAMFORD, Conn. & ORLANDO, Fla., Oct 31, 2013 (BUSINESS WIRE) -- Starwood Hotels & Resorts Worldwide, Inc. HOT, -0.10% today announced its sizzling Aloft brand has made its debut in Orlando, Florida. Aloft Orlando Downtown is located in the former OUC building and sits adjacent to Orlando City Hall. Owned by GDC Properties and operated by Yedla Management Company, this...

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New Aloft hotel gives old OUC building new life

Step inside the former OUC headquarters on South Orange Avenue, and you might never know that this 1960s-era building is where many Orlandoans once went to pay their electric bills.

It is now the newly opened Aloft hotel, home to 118 rooms, a chic lobby bar and a grab-and-go eatery. A swimming pool reminiscent of South Beach sits off the front...

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The 30-Minute Interview: Adam Ginsburg

Mr. Ginsburg, 46, is a co-chairman of GDC Properties, which specializes in retail and residential development. The company was founded in 1994 by his father, Samuel Ginsburg. GDC Properties is based in Hawthorne, N.Y.

Q. What are your responsibilities and how do they differ from those of your father?

A. He is less involved in the day-to-day operations; I’m on the ground...

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Dumbo Looks to Add Rooom in Vinegar Hill

Until recently Dumbo, true to its name, has been concentrated in the area down under the Manhattan Bridge. But with apartments in the trendy neighborhood increasingly scarce, development is creeping past the bridge into Vinegar Hill.

Three large new residential projects have sprouted on Water Street east of the bridge, where the cobblestoned streets are coated in grime and many former...

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